Your personal brand is no longer optional. Whether you're an intrapreneur, subject matter expert, freelancer, job seeker, or business leader -- LinkedIn is one of the first places people go to learn more about you.
7 Must-Know LinkedIn Do's and Don'ts
Making the most of LinkedIn depends on understanding exactly what you should be doing and what you definitely should NOT be doing to grow your business, scale your impact and attract more of the right people.
Turn Cold Conversations Into Clients
Stumped with what to say to that perfect-fit client? Is this too salesy, pushy, spammy or borderline stalker? Personalization only goes so far before bordering on downright creepy.
Stop Being the "Best-Kept Secret" on LinkedIn
Ever catch yourself explaining how you're the "best-kept secret" in your industry? It's time to change that once and for all on LinkedIn. Becoming the go-to expert in your niche does not happen by accident, it's intentional.
3 Great Reasons to Refresh Your LinkedIn Profile
How's that LinkedIn profile looking? Are you an expert who's recently changed jobs or pivoted your business? If you answered "yes" it's probably time for a LinkedIn profile refresh! One of the online places we often overlook or neglect to update when we make a career shift or rework our business objectives is our LinkedIn profile.
The Truth About LinkedIn Groups
Ever wondered if Groups was a missing piece to your LinkedIn strategy? With all the hubbub about the importance of communities and getting connected with the right people, it's often easy to overlook the obvious.
Get More Eyeballs With Your Featured Section
Is your featured section on LinkedIn an afterthought? Or are you attracting new leads and business opportunities because it's front-and-center? Getting savvy with your featured section can accelerate your inbound results on LinkedIn and build your following FAST.
Nail Your Headline to Attract More Opportunities
Elevator pitches. Taglines. Slogans. Hooks. What's all the hype around your LinkedIn profile headline?
In this Mondays with Mindi session, we go "back to basics" to discuss the best ways we can nail our headline as experts, so that we can start appearing in the right searches and attracting new perfect-fit opportunities.
The Secret to Getting Attention on LinkedIn
How do you actually get the *right* attention on LinkedIn? It's not about becoming prolific, the best wordsmith, or the one with the most followers.
Why do some people "have it" and others don't?
Simplify Your LinkedIn Marketing Plan
Do experts actually NEED a complex marketing plan for LinkedIn? You may be surprised to discover how LITTLE you can get away with and actually generate business results.
How to Maximize LinkedIn Creator Mode
Going Live. Adding Hashtags. Writing Newsletters. Experts taking advantage of these features are starting to get REAL results from their long-form content.
Right-Sizing Your LinkedIn Network
"If I could just grow my network BIGGER, I would get BETTER results." How many times have you looked at your LinkedIn network and started playing the comparison game with other experts? 😲